Canine Products
Canine Products, a 40-year-old pet food company, required insights to optimize their retail store analytics and identify top-paying customers and peak sales months across multiple retail outlets.
20%
Boosted revenue
35%
Increased customer engagement
18%
Improved sales forecast accuracy
25%
Enhanced inventory turnover
10%
Reduced marketing spend
Problem
Canine Products lacked visibility into their retail store performance and struggled to identify their top-paying customers and peak sales months.
Solution
Atticus Analytics collaborated with Canine Products to integrate their accounting ERP system (Zoho) with Looker for advanced data analysis capabilities. By categorizing products and client types, Atticus Analytics provided actionable insights to optimize retail store analytics.
Implementation
Data Integration: Atticus integrated Canine Products’ ERP system with Looker to centralize and visualize sales data.
Data Categorization: Products and client categories were categorized to analyze sales performance and customer behavior effectively.
Results
Improved Retail Store Analytics: Canine Products gained insights into their top-paying customers and peak sales months, enabling them to tailor their marketing strategies and promotions accordingly.
Enhanced Customer Engagement: Data-driven insights empowered Canine Products to engage with their customers more effectively and build stronger relationships.
Increased Sales Efficiency: By identifying high-performing products and customer segments, Canine Products optimized their sales strategies to drive revenue growth.
Conclusion
Atticus Analytics’ data-driven approach helped Hoisst optimize their sales and distribution processes, leading to increased efficiency, profitability, and customer satisfaction.
About Us
Canine Products, a 40-year-old company specializing in pet food, required insights to optimize their retail store analytics and identify top-paying customers and peak sales months across multiple retail outlets
Sector
Retail / Pet store
Location
National (HQ, Mumbai, India)
Size
Mid size ( ~USD 5 Mn ARR)